Online crowd sourcing platforms connect brand names with designers around the world. They've been said to help companies stay ahead of the curve. The Business of IP Asia Forum in Hong Kong heard from a major Chinese sportswear company and a US crowd sourcing platform on how the business of international design is changing.
Speakers:
Zhang Tao
Vice President, Anta Sports Products
Brian Bednarek
CEO, Mesh01
Related Links/Videos:
Forum Website - http://www.bipasiaforum.com
BIP Asia 2012 highlights video - http://youtu.be/zGtl6YrAC0k
Watertight Business - http://youtu.be/B0UeSWsURhM
IP Pipeline - http://www.youtube.com/watch?v=otTwgp...
Cracking the IP Code: BIP Asia 2012 - http://www.youtube.com/watch?v=tF8QJ3...
Reach for the Crowds: BIP Asia 2012 | |
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| Sports | Upload TimePublished on 19 Dec 2012 |
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